SugarCRM Customization | Custom Web Development

SAP-SugarCRM Integration

Leading companies have implemented SAP as for their ERP backbone. However for the Customer Relationship Management often needs to be a lean application. Following are the drivers for CRM as is evident from growing popularity of SaaS and open source solutions in the CRM market.

* CRM should be a lean application
    * Flexibility in having the solution hosted versus on-premise
    * A low cost of ownership with justified Return on Investment
    * Good analytic capabilities

Veon Consulting has come out with a unique solution which enables a company which is already on SAP to have an integrated CRM solution. This decision can be due to either

(i) Implementing a robust & cost effective solution on a proven application

(ii) Replacing their current CRM application due to high license and support cost or due to rigidness of application

SugarCRM is world leader in commercial open source CRM. SugarCRM application provides high degree of flexibility in terms of developing business logic and User Interface.

Solution Highlights

The solution replicates the Sales and Distribution enterprise structure in SAP, synchronising the common entities and allowing real time transaction between SAP and the SugarCRM application.

Replicating the Sales and Distribution enterprise structure in SAP

Replicating SAP’s sales and distribution structure into SugarCRM is essential as organisation checks, sales persons and creation of sales document requires the sales area (combination of Sales Organisation, Distribution Channel and Division). Business Partners and materials are also defined for certain combinations of above.

Solution Details – Organisational Structure in SAP is used to define access levels to the users and also used while creating sales document.

Synchronizing the common entities

Following are the common entities synchronized between SAP and SugarCRM to eliminate data inconsistency and duplicate master data maintenance between the systems

    * Business Partners
    * Material Master

Solution Details –

Real time transaction processing between SAP and SugarCRM

Successful integration means that client’s Sales team should be able to create/ change quotation and sales order in SugarCRM along with the standard offerings from SugarCRM. This would mean generation of schedule lines and pricing to be done in SAP without having to reinvent the logic into the CRM application.

Solution Details –

Business benefits

    * Assured and quick return on Investment
    * Maximize the potential of your SAP application with the leading commercial open source application
    * Integrated solution enables you to eliminate master data mismatch or any additional maintenance
    * Lean application with user friendly and proven interface

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